An Introduction to Kajabi

You're starting your online business and are overwhelmed with all the different tools out there to build a website, send emails, host your online course, and what the heck are funnels anyway?

I'm excited to introduce you to Kajabi, the online tool that I use in my business to make my life SO much easier. 

What can you do with Kajabi:

• host your website
• create landing pages and sales pages
• create sales funnels to sell your products including upsells
• host online courses
• run your entire email marketing including newsletters and automated sequences
• build automations, and
• have an affiliate program.

All this in one platform is pretty amazing!

Why is Kajabi better than other platforms?

Many business owners are using a different platform for EACH different function. Having everything all in one place keeps things simple and streamlined. There's no need to copy information from one platform to another or worry about the different softwares being connected properly.

It also saves money as each different platform has a fee that will easily add up to more than the cost of one. While Kajabi may seem like it has a higher price point especially when just getting started in your business, there is 14-day free trial where you can test it out first hand, and the Kickstarter plan is very affordable and has everything you need to start building your business online. 

Having your funnels and emails all together really simplifies your sales and marketing - you can see what funnels customers have signed up for, what products they've purchased, and what pages they've visited to gather lots of important data about your audience.

Let's dive into some of these features in more detail.

Website:

You can create a professional and attractive website on Kajabi without needing to know how to code. The user-friendly interface, built-in templates, and drag-and-drop editor make it easy for entrepreneurs to build an online presence. Add landing pages just as easily to showcase your products and services. And learn what's working and what's not with Kajabi's analytics tools.

Funnels:

Sales funnels are what guide your potential customers from awareness to conversion. Kajabi's drag-and-drop funnel builder makes creating funnels a breeze. Personalize the built-in funnel templates tailored to different purposes, for lead generation, product sales, webinars, or membership sign-ups. You can even boost your revenue by incorporating upsells into your funnels.

Online courses:

Kajabi is not just about building websites and funnels, it can also be used to create and sell online courses. Use the course builder to organize your content, incorporate multimedia elements, and design engaging lessons. You can set up membership areas for your courses, ensuring that your content is accessible only to the intended audience. The marketing and automation features can be used to promote your courses, automate enrollment, and nurture student engagement.

Email marketing:

Sending emails to your audience is easy with Kajabi. Use the user-friendly email builder to craft engaging newsletters and add automated email sequences to welcome new subscribers, nurture leads, or onboard new students. Segmentation allows you to categorize your audience based on their preferences, behaviors, or engagement levels. To figure out what works best for your audience, the A/B testing feature allows you to test different subject lines, content styles, or call-to-action buttons to discover what resonates most with your subscribers. And then track the performance of your email campaigns with analytics like open rates and click-through rates to help you keep refining your email strategy.

Affiliate program:

Kajabi has an affiliate program that rewards you generously for every successful referral, providing not just a commission but also access to exclusive resources, training, and support. It's an easy way to add another stream of income because once you start using Kajabi, you'll love it and want to share it with everyone you know.

Final thoughts

As a busy entrepreneur, having a tool that simplifies my work and saves me time and money is a no-brainer. I love having all the functionality of websites, online courses, email marketing, and automations all in one place. If you have any questions about Kajabi, let's chat in a Strategy Session.

Give Kajabi a try (<-- this is an affiliate link).